Best SEO Practices

August 26, 2017

SEO has had some controversial elements from the very beginning. Unscrupulous companies advertising SEO Services many times are not effective because what worked last year is not the case anymore today. But they keep doing the same and do not adapt to the latest Google algorhythms. Keeping up with the best practices of SEO is what makes Hipancake.com so effective and such a trusted name in the market.

There are various ways you can accomplish an SEO development that are often categorized as either white hat methods or black hat methods. The white hat approach to SEO is the most effective in the medium to long term future of your business. The black hat approach uses undesirable and tricky methods of Search Engine Optimization that “seem” to have an immediate benefit to your rankings with the search engines. You may even appear suddenly on the front page. However, this kind of SEO can do more harm than good.

The SEO companies that employ this shady approach offer to post thousands of backlinks to your website. They blast your backlink indiscriminately all over the Internet to ANY kind of website. This may get you to the top in few days, but before you enjoy and celebrate your new ranking, just wait. Suddenly, you will notice that the search engines, such as Google, have caught on to what you did, and have penalized your website by pushing you way down the list on the results page. Bad SEO practices can even get you banned completely from appearing in the search results. That could be the end of your business as you know it.

Why risk harm to your business in such a way when you don’t have to? Get the results you are looking for, with long term benefits, by trusting the professionals at Hipancake.com who only implement truly effective SEO practices.

Remember, Search Engines search for good, relevant and quality content written on your website. They read the text that is there, and look at how many pages you have, how many words, and the quality of the writing. At Hipancake.com, our professional writing team will write pure original content that will attract the search engines like honey to the bees. This is where the SEO starts – looking at ways to improve your current website, or else designing and building a new quality website for you with all the necessary SEO elements. After your website is SEO-friendly, then we will move on the other 2 critical elements that Search Engines look for – backlinks from quality websites that we individually place one by one, and bringing more traffic to your website. The combination of all 3 of these elements (good content on your website, quality backlinks and traffic) in place is what will boost your ranking on a long term basis. The approach must be done in a certain order, balanced very carefully and orchestrated systematically. The professionals at Hipancake.com are experts at accomplishing this, and will put their expertise to work for you!

Taking action now to boost the prosperity and success of your business will reap great rewards and tangible benefits as it allows you to secure a good retirement, a good education for your children, or even just the sigh of relief that has been long over due.